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Dies ist eine alte Version von LVIBEBusinessStrategiesinAsia erstellt von Pioch am 2014-11-08 14:04:35.
Business Strategies in Asia
Contact
If you will have a question, please use this link to contact Mr. Prof. Dr. Gary Chittick gkchittick@gmail.com.
Course Material
The course material is available in the share folder and studip of the faculty.
Textbooks
If you will have a question, please use this link to contact Mr. Prof. Dr. Gary Chittick gkchittick@gmail.com.
Course Material
The course material is available in the share folder and studip of the faculty.
Textbooks
Prescribed
Useful References
- Please use this link on page 4 and 5.
More information regarding the courseCredits: 8 ECTS Degree programm: Master-degree faculaty business and economics; recommend participation to the students in the 1st semester Duration of the course: one semester, 6 SWS Learning outcomes: On completion of this students should be able to: - Explain the development of different business activities within the economies studied; - Analyse business structures, strategies and relationships within the region; - Differentiate local, national and international influences on firms´ behaviour in Asia; - Evaluate contending strategies or approaches to the conduct of business with the Asian region and apply them to case study materials; - With active seminar participation you should develop greater skills in active listening, group discussion, debating and oral communication. You will also develop skills in professional report writing, production and presentation in this unit.ers. Grading: Group Case Study and Presentation (20%) Final written exam (80%) |
Information
The lecture "Business in Asia" hosted by Mr. Prof. Dr. Gary Chittick takes place conventionally in the first semester of the master program.
Topics
1. The Strategic Importance of the Asia Pacific
2. Theoretical approaches to Asian Business
3. The Role of the State in Asia
4. The Development of Japanese Business
5. Contemporary Japanese Business
6. Korea
7. China´s checkered Economic Past
8. Contemporary Business in Asia
9. Business Development in Southeast Asia: The Case of Singapore
10. India
11. Formulating Strategies for the Asia Pacific
12. Strategic Alliances and Managing partnerships
13. Marketing in Asia
14. Future Prospects for Asian Business
15. Exam
Dates
In the winter semester 2014/15 the lecture is taking place:
| lecture part | Day | Time | Room |
|---|---|---|---|
| Part 1 | Monday I | 8.15 - 9.45 am | C207 |
| Part 2 | Monday II | 10.15 - 11.45 am | C207 |
| Part 3 | Monday III | 12.15 - 13.45 am | C207 |
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